Matt & Catherine Willis
Internet Marketing Success Starts Here!

SEOFor the past several years internet marketers have been drawn to believe that keyword density plays a vital role in search engine optimization. In short, keyword density is the total amount of times a keyword appears in an article compared to the total number of words in the entire article. You can see why some people would be lead to believe that this would be an important aspect of their article because it leads you to believe that it will directly affect the results of your search engine optimization, therefore directly affecting the amount of traffic that flows to your website. However, in recent years the “spiders” of search engines have become more advanced in their ways of sorting through various sites and documents that can be found on the internet.

Have you ever been stuck with your fingers over the keyboard trying to brainstorm good blog titles? I promise, it happens to the best of us. Often times you might have written a killer article but you are left feeling clueless about what title to give to it. Titles are of the utmost importance. Without a catchy title, you might as well have not written the article. Just think, imagine that you just wrote a very in-depth article about the way a cake can scientifically alter the moods of the people around you- so maybe it is a silly example, but just sit tight. Well if you assign a title to it that says, “Cakes Can Change Moods”, people probably are going to look over it. However, if you assign a title that says, “How You Can Scientifically Alter the Moods of Those Around You Using Cake”, you probably are going to get a better outcome. Why? Because you created a very appealing title name.